How to Sell Your Home Fast in a Slower Austin Market

Let’s be real—selling your home in Austin isn’t quite what it used to be. Gone are the days when you’d list your house on a Thursday and have ten offers by Saturday morning. The market has shifted, buyers are taking their time, and that “For Sale” sign might stay up longer than you’d like if you don’t approach things strategically.

But don’t panic—homes are still selling (and often at a great price). You just have to be smarter about your approach. I’ve walked clients through this process across Cedar Park, Round Rock, Avery Ranch, and North Austin, and I’m sharing what actually works when you want to sell fast in a slower market.

Price It Right From Day One

Let me say this louder for the people in the back: overpricing is the fastest way to sit on the market.

Yes, I know your neighbor sold last year for $50K over asking. But markets shift, and buyers now have more choices, more time, and more power to negotiate. If your home is priced too high, they’ll scroll right past it.

Work with a local agent (hi, I’d love to help!) who understands your neighborhood's current market trends and can guide you to a competitive, strategic list price.

First Impressions Matter (A Lot)

We live in an Instagram and Zillow world. That means your home needs to look good online before anyone ever walks through the door.

  • Invest in professional photos (non-negotiable).

  • Consider a pre-listing deep clean and some light home staging.

  • Fix the little stuff—leaky faucets, scratched walls, burned-out lights. These small details make a big difference when buyers are comparing options.

Your goal? Make your home so inviting online that buyers can’t wait to schedule a showing.

Be Flexible with Showings

The more people who see your home, the better your chances of getting an offer, period.

Even though it’s inconvenient, being open to weekday showings, last-minute appointments, and weekend tours can truly speed things up. Try to keep the home tidy and ready to go on short notice.

Pro tip: Have a “showing basket” ready to grab and go with your essentials—snacks, toys, pet supplies—so you can make a quick exit when needed.

Offer Incentives That Matter

In a slower market, a little creativity goes a long way.

Think about offering:

  • Seller-paid closing costs

  • A home warranty

  • Flexible closing timelines

  • Temporary rate buy-downs (a great option for buyers worried about higher interest rates)

Ask your agent what buyers in your area are looking for and meet them there.

Market It Like a Pro (Not Just MLS)

Listing your home on the MLS is just the beginning. You need a strong marketing strategy that includes:

  • Social media promotion (Instagram, Facebook, even Threads if you're fancy)

  • Email marketing to buyer agents

  • Neighborhood-specific Google posts and videos

  • Open houses and broker tours

You deserve an agent who doesn’t just “list”—but launches your home into the market with energy and strategy.

Final Thoughts

Yes, the Austin market has slowed compared to recent years, but people are still moving here, families are still relocating, and buyers are still out there. You just need to position your home to stand out.

If you’re thinking about selling—or already listed but haven’t had much traction—let’s talk. I’d be happy to walk you through a custom game plan to get your home sold fast (without losing your sanity in the process).

Because the truth is, with the right pricing, presentation, and promotion, your house can still sell quickly—even in a cooler market.

Ready to sell or just want a no-pressure consultation?
Reach out—I’ll bring the coffee and the comps

April

I encourage mothers and advocates to lead and make a difference.

MBA, community leader. - April Guerra

http://www.workingwithapril.com
Next
Next

Leadership Isn’t a Title—It’s How You Show Up (Especially on the Hard Days)